The Contrarian HR
The Contrarian HR
Creating a Work Environment That Drives Business Success? NatWest, ING, and Airbnb Case Study #4
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Creating a Work Environment That Drives Business Success? NatWest, ING, and Airbnb Case Study #4

NatWest, ING, and Airbnb Case Study

Employee Experience (EX) Design is a new approach to people management that focuses on creating a positive and enriching experience for employees at every stage of their journey with a company. This approach acknowledges that traditional HR practices are no longer meeting the needs of modern employees, leading to high turnover, diminished productivity, and low morale. EX is inspired by the hospitality/service industry's commitment to guest experience, and companies like Airbnb, ING, and NatWest have successfully implemented this approach with significant improvements in employee satisfaction, productivity, and financial performance. EX involves a holistic approach, strategically shaping processes, policies, and conduct to prioritize employee well-being and align with company values, vision, and mission.

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